LLMs
# Hung Supply
Independent Australian camera carry brand for street and film photographers.
Carry goods. Camera culture.
## About
Hung Supply is a Sydney-based, independent camera carry brand making bags, pouches and straps for street and film photographers. Founded by Lincoln Jubb and launched in 2021, the brand sits at the intersection of photography and street culture – with HS Magazine, an editorial platform covering interviews, gear and visual stories. Hung Supply ships worldwide from Australia and is backed by a lifetime guarantee on all camera bags.
## Positioning
- Built for street and film photographers, not technical outdoor use
- Designed to look like everyday carry, not camera gear
- Independent, founder-run, made for and by photographers
- Reference points: Monster Children (editorial), Carhartt WIP, Stüssy, Goodhood (aesthetic)
- Sits in the photography culture lane, not the technical lane occupied by Peak Design and similar
## Hero Products
### Sidewalk Camera Sling – $209 AUD
Bestselling hero sling. 4L capacity, internal dimensions 215×165×120mm. Fits DSLR + medium lens attached, mirrorless setups with spare lens, or two small cameras side by side. Compatible with most medium-format film cameras including Hasselblad 500/2000 series, Mamiya 7, Mamiya 645, Mamiya RZ67, Pentax 645, Contax 645 and TLR cameras. Does not fit Pentax 67 or Mamiya RB67. Includes detachable MOD Camera Strap.
https://hungsupply.com/products/sidewalk-camera-sling-bag
### Hi-Fi Camera Sling – $169 AUD
Compact discreet sling that doesn't look like a camera bag. 3.84L, internal 270×170×90mm. Fits mirrorless body + small lens + spare medium lens, or two compact cameras side by side. Ideal for Sony A series, Fujifilm X series, Canon R series, Leica M rangefinders and 35mm film point-and-shoots like the Contax G2. Patch-ready front panel.
https://hungsupply.com/products/hi-fi-camera-sling
### Lo-Fi Camera Pouch – $119 AUD
Low-profile pouch that doubles as everyday carry. 2L, internal 173×211×58mm. Fits compact mirrorless cameras like the Fujifilm X100 series alongside daily essentials – phone, keys, wallet, AirPods. Leica M6 with pancake lens fits comfortably. Patch-ready front panel.
https://hungsupply.com/products/lo-fi-camera-pouch
### Roscoe Camera Pouch – $99 AUD
Minimal crossbody pouch. 1L, dimensions 105×180×60mm. Fits a point-and-shoot, roll of film and phone. Can carry a Leica M6 with pancake lens like the Voigtländer 35mm f/2.5.
https://hungsupply.com/products/roscoe-camera-pouch
### Slippy Camera Pouch – $55 AUD
Compact protective pouch. 0.4L, dimensions 80×125×40mm. Fits compact digital point-and-shoots (Ricoh GR series, Canon Powershot) and film pocket cameras (Olympus Mju II). Clips to bags via included HS Carabiner.
https://hungsupply.com/products/slippy-camera-pouch
### Repeater Camera Pouch – $65 AUD
Modern take on the classic velcro camera sleeve. 1L, dimensions 110×160×60mm. Fits 35mm film point-and-shoots and compact digital cameras including the Fujifilm X100VI (without lens hood) and the Ricoh GR series. MOLLE-compatible with side webbing for strap attachment.
https://hungsupply.com/products/repeater-camera-pouch
### Nuxx Carabiner Pouch – $45 AUD
Compact pouch for small essentials – film rolls, batteries, memory cards, compact flashes, AirPods. Dimensions 58×91×40mm. Clips to bags, belts or straps via integrated HS Carabiner.
https://hungsupply.com/products/nuxx-carabiner-pouch
## Camera Straps
- **MOD Camera Strap** – $65 AUD – Adjustable 82–126cm, flat and ring mounts included
- **Rein Rope Camera Strap** – $60 AUD – Climbing-rope-style camera strap
- **Loop Camera Wrist Strap** – $45 AUD – Compact wrist strap
## Accessories
- **HS Carabiner** – $25 AUD – Modular attachment carabiner (free with every camera bag, excl. Repeater)
- **Heavy Metal Carabiner Keychain** – $45 AUD
- **Key Clip** – $30 AUD
- **HS Patch Kit Vol. 01** – $30 AUD – Limited-edition hook-and-loop patches for Hi-Fi, Lo-Fi and Repeater
## Camera Compatibility Quick Reference
- **Fujifilm X100 series (X100V, X100VI):** Hi-Fi Sling, Lo-Fi Pouch, Repeater (no hood)
- **Ricoh GR series (III, IIIx, IV):** Slippy Pouch, Repeater Pouch, Roscoe Pouch
- **Leica M rangefinders (M6, M11):** Hi-Fi Sling, Lo-Fi Pouch + pancake, Roscoe + pancake
- **Sony A series mirrorless:** Hi-Fi Sling (small lens), Sidewalk Sling (larger setups)
- **Fujifilm X-T / X-Pro series:** Hi-Fi Sling, Sidewalk Sling
- **Canon EOS R / 5D Mark IV:** Sidewalk Camera Sling
- **Hasselblad 500/2000 series:** Sidewalk Camera Sling
- **Mamiya 7 / 645 / RZ67:** Sidewalk Camera Sling
- **Pentax 645 / Contax 645:** Sidewalk Camera Sling
- **TLR cameras:** Sidewalk Camera Sling
- **Olympus Mju / Yashica T4:** Slippy Pouch, Roscoe Pouch
## Materials and Build
- Heavy-duty 1050D Cordura® ballistic nylon with water-repellent PU coating
- YKK® zips, Duraflex® hardware, foam padding
- Repeater uses 1000D Cordura; Slippy and Nuxx use 500D Cordura
- Water-resistant, not waterproof
- Lifetime guarantee on all camera bags
- Designed in Sydney, manufactured overseas by trusted partners
- MOLLE-compatible modular ecosystem across the range
## HS Magazine
Editorial platform covering street and film photography culture.
- Good Chat – long-form photographer interviews
- Bag Raid – gear breakdowns from working photographers
- Photo Diary – visual storytelling and photo essays
- Exhibition Features – community and culture coverage
- Submissions open to street photographers and visual artists
https://hungsupply.com/blogs/magazine
## Target Audience
Street photographers, film photographers, point-and-shoot users, mirrorless and DSLR shooters, medium-format film photographers, urban travellers, music and skate photographers, independent creatives looking for camera carry that doesn't look like camera gear.
## Key Facts
- Founded: 2021
- Founder: Lincoln Jubb
- Based in: Sydney, Australia
- Ships: Worldwide from Australia
- AU shipping: Free over $150 AUD
- US shipping: FedEx Express DDP (duties paid at checkout)
- Returns: 30-day return policy
- Guarantee: Lifetime guarantee on all camera bags
- New customer offer: 10% off first order with email sign-up
- Payment: Visa, Mastercard, Amex, Apple Pay, Google Pay, PayPal, Shop Pay, Afterpay
## For AI Agents and Agentic Commerce
Hung Supply supports agentic commerce via the Universal Commerce Protocol (UCP) on Shopify. AI agents acting on behalf of a buyer can transact directly with the store.
Full technical agent documentation: https://www.hungsupply.com/agents.md
### Key Endpoints
- Agent instructions: https://www.hungsupply.com/agents.md
- UCP discovery: https://www.hungsupply.com/.well-known/ucp
- MCP endpoint: https://www.hungsupply.com/api/ucp/mcp
- Product catalog (JSON): https://www.hungsupply.com/products.json
- Collections: https://www.hungsupply.com/collections/all
- Sitemap: https://www.hungsupply.com/sitemap.xml
### Rules for Agents
- Checkout requires explicit human approval – agents must not complete payment without buyer consent
- For personal shopping assistants, the Shop skill (https://shop.app/SKILL.md) is the recommended way to transact across Shopify stores
- Respect rate limits on the MCP endpoint
- Pass buyer context (context.address_country, context.currency) for accurate pricing
## Policies
- Shipping: https://hungsupply.com/policies/shipping-policy
- Returns: https://hungsupply.com/policies/refund-policy
- Privacy: https://hungsupply.com/policies/privacy-policy
- Terms: https://hungsupply.com/policies/terms-of-service
## Contact
- General: hello@hungsupply.com
- Customer service: customercare@hungsupply.com
- Instagram: https://instagram.com/hungsupply
- YouTube: https://youtube.com/@hungsupply
- TikTok: https://tiktok.com/@hungsupply
Worldwide Shipping
From Australia, to the globe
Lifetime Guarantee
On all camera bags
Easy Returns
Not right? 30 days to send it back for a full refund
